When looking for the quintessential kiwi brand you need not look any further than ilabb clothing. The brand started off as just a couple of blokes who made stickers for their dirt bikes and other high octane toys. Fast forward a few years and they have turned this sticker business into a fully-fledged, action sports-inspired, lifestyle and clothing brand that is centred on collaboration whether that be with other brands, events, athletes or musicians.
Recent years have seen ilabb collaborate with Athletes and Musicians like; Mad Mike - New Zealand’s very own Formula Drift champion, Anna Willcox – Kiwi Olympic Skier, Levi Sherwood – Palmy’s very own FMX Legend, Ryan Sissons – Olympic and Commonwealth Games Tri-athlete, and everybody’s favourite Drum & Bass artists Shapeshifter. ilabb broke ground in 2015 as the first New Zealand brand to have a pop-up store at